Tuesday, March 15, 2011

TOMS is not just a Shoe Company

In 2006, American traveler Blake Mycoskie befriended children in Argentina and found they had no shoes to protect their feet. Wanting to help, he created TOMS Shoes, a company that would match every pair of shoes purchased with a pair of new shoes given to a child in need. One for One. Blake returned to Argentina with a group of family, friends and staff later that year with 10,000 pairs of shoes made possible by TOMS customers. In 2011 Mycoskie announced during a his SxSW keynote that in June of this year he will unveil a new ¨1 for 1¨ product. Let's support this movement by buying a pair of TOMS and let's get inspired and encouraged.